Businesses need a customer relationship management tool that will help improve customer acquisition and retention rates. Sales and customer service processes need to be efficient and cost-effective, with accessible, easily-shared customer information. This solution must be implemented and maintained affordably and must maximize returns on technology investments. Microsoft® CRM meets all these needs.

Microsoft Business Solutions CRM helps businesses build profitable customer relationships. Integrated Sales and Customer Service modules enable employees to share information to improve sales success and deliver consistent, efficient customer service. Sales and customer service features include leads and opportunity management, a complete view of customer history, automated incident management, and a searchable knowledgebase. Microsoft CRM also includes reporting tools for accurate forecasting and measurement of business activity and employee performance. Built using Microsoft .NET–connected technologies, Microsoft CRM is easy to deploy, customize, and use, accessible from Microsoft Outlook® and the Web, integrates with other business applications, and scales as your business grows.